Sport Management : Principles, Applications, Skill Development

This text provides a concise introduction to the principles of management as they apply to sport organizations (both amateur and professional) and to sport-related businesses of all types - for example: sporting goods retailers, facilities management and broadcasting.

Lussier and Kimball take a hands-on approach to the study of management, employing a three-pronged approach: principles, applications and skill development, to equip learners with the requisite managerial skills to build productive careers in the sport industry.