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Menu design in America : a visual and culinary history of graphic styles and design, 1850-1985

Part of the Bibliotheca universalis series
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Until restaurants became commonplace in the late 1800s, printed menus for meals were rare commodities reserved for special occasions.

As restaurants proliferated, the menu became more than just a culinary listing: it was an integral part of eating out, a clever marketing tool, and a popular keepsake.Menu Design is an omnibus showcasing the best examples of this graphic art.

Illustrated in vibrant color, this compact volume not only gathers an extraordinary collection of paper ephemera but serves as a history of restaurants and dining out in America.

Featuring both covers and interiors, the menus offer an epicurean tour and insight to more than a hundred years of dining out. An introduction on the history of menu design by graphic design writer Steven Heller and extended captions by culinary historian John Mariani accompany each piece throughout the book.

Various photographs of restaurants round out this compendium that will appeal to anyone who enjoys dining out and its graphic and gastronomic history.

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Product Details
Taschen GmbH
383652029X / 9783836520294
Hardback
741.6
15/10/2018
Germany
English
568 pages : chiefly illustrations (black and white, and colour)
20 cm
General (US: Trade) Learn More
Reprint. Originally published: 2011.