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Image for Firebrands : building brand loyalty in the Internet age

Firebrands : building brand loyalty in the Internet age

Millison, Doug, Moon, Michael
Part of the Computerworld : books for IT leaders series
See all formats and editions

This book explains digital branding and how to implement it in the current marketplace.

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Title Unavailable: Out of Print
Product Details
McGraw-Hill Professional
0072124490 / 9780072124491
Hardback
658.82702854678
16/09/2000
United States
English
xviii, 318p. : ill.
24 cm
postgraduate /research & professional /undergraduate Learn More
KJE E-commerce: business aspects, KJS Sales & marketing, UDB Internet guides & online services
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