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Image for Publicidad Y Comunicacion Integral De La Marca

Publicidad Y Comunicacion Integral De La Marca (4 Rev ed)

Allen, Chris, O'Guinn, Thomas, Semenik, Richard J.
See all formats and editions

La premisa de este titulo es mantenerse actualizado segun la evolucion de la pubicidad la cual exige, entre otras cosas, que se utilicen nuevos medios y los medios tradicionales sean usados de diferente manera.

Igualmente, se preocupa por presentar un enf.

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Title Unavailable: Out of Print
Product Details
Cengage Learning Editores S.A. de C.V.
9706866078 / 9789706866073
Paperback
15/08/2006
Mexico
800 pages
212 x 270 mm, 1640 grams
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