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Globalization and Culture : Global Melange

Part of the Globalization series
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Is there cultural life after the clash of civilizations and global McDonaldization?

Internationally award-winning author Jan Nederveen Pieterse argues that what is taking place is the formation of a global m-lange, a culture of hybridization.

From this perspective on globalization, conflict may be mitigated and identity preserved if transformed.

The book offers a comprehensive treatment of hybridization through a series of 14 conceptual tables embellished by textual analysis laced with tantalizing examples from around the world.

This historically deep and geographically wide approach to globalization is just what is needed on the brink of more war bred by cultural misunderstanding.

Visit our website for sample chapters!

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Product Details
Rowman & Littlefield
0742528022 / 9780742528024
Paperback / softback
303.482
04/08/2003
United States
English
viii, 148 p.
23 cm
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