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Image for Advertising in tourism and leisure

Advertising in tourism and leisure

Pritchard, Nigel Morgan And Annette
See all formats and editions

This text provides a discussion of advertising in leisure and tourism, identifying both good and bad practice in the area.

It employs extensive international case studies to provide a critical appraisal of the potential of advertising.

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Title Unavailable: Withdrawn
Product Details
Butterworth-Heinemann
0080498892 / 9780080498898
eBook
659.193384791
30/09/2001
England
English
373 pages
Reprint. Description based on print version record. Originally published: 2000.
KJSA Advertising, KNSG Tourism industry
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