76 Ways to Increase Special Event Attendance

Originally published by Stevenson, Inc., this practice resource provides readers with a wide assortment of strategies aimed at increasing attendance for special events.

It includes a variety of techniques to promote events and strategies for attracting the intended constituents. Important topics covered include: Marketing and promoting eventsHow to increase ticket salesBroadening an event's appealMarket special events with new mobile applicationsOffering transportation to increase attendanceSocial media promotionEvent organizationGuidelines for hosting record-setting eventsEntertainmentDonor attractionAppreciation-themed eventsSchedules and timingCelebrity/VIP involvementPre-event coveragePartnering/collaboration Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.