Fundraising Strategies for Small Shops

Originally published by Stevenson, Inc., this practical resource features important fundraising principles and techniques for small charities and nonprofit organizations that do not have the resources to support robust fundraising plans.Important topics covered include: Development plansDeveloping fundraising plansFirst-time fundraising effortsAnnual operational plansDonor callsMajor gift solicitationsPhonathons and direct mail on a shoestring budgetEndowmentsEvent planningParticipation ratesBequestsFundraising consultantsSponsorship revenueFirst-time solicitor trainingSocial media outreach"Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues."