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STRAT MGMT COMP GLOB CONCEPTS (6th ed)

UNKNOWN

Part of the Concepts series

See all formats and editions

Representing the ideas, research, and practices current to the field of strategic management, this textbook integrates the traditional industrial organizational model with a resource-based view of the firm.

Covering the process of management input, strategy formation, and implementation, the authors (professors with Texas A&M University and the Uni

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Product Details

Publisher/Imprint South-Western

ISBN/Ean0324275307 / 9780324275308

FormatPaperback

Dewey658.4012

Book LanguageEnglish

Pages544 p. : col. ill.

Dimensions26 cm

Readershipgeneral /postgraduate /research & professional Learn More

NotesPrevious ed.: 2003.

BIC