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The Google story (Updated ed)

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"The Google Story" (using logo) is the definitive account of one of the most remarable organizations of our time.

Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything.

Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-two year old founders, Sergey Brin and Larry Page, have in ten years taken Google from being just another internet start-up to a company with a market value of over US$80 billion.

Based on scupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world.

But even as it rides high, Google wrestles with difficult challenges in a business that changes at lightning speed.

In this fully updated edition of the 2005 title, David A.

Vise brings readers fully up to speed on the latest developments and issues facing the company as it continues to expand and innovate while trying to sustain the guiding vision of its founders' mantra: Do No Evil. 'If you want to know how the Google boys became wealthy and powerful beyond dreams, then David Vise's assiduously researched "The Google Story" is for you.' - "Sunday Telegraph". 'If Google were to take on critical faculties as well as its other attributes Vise's book would probably come out on top.' - "The Times".

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Product Details
Pan Books
0330440055 / 9780330440059
Paperback
01/09/2006
United Kingdom
English
viii, 326 p., [8] p. of plates : ill.
20 cm
general Learn More
Previous ed.: London: Macmillan, 2005.