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Image for Marketing Strategy

Marketing Strategy : A Decision-focused Approach (4 Rev ed)

Boyd, Jr. Harper W., Larreche, Jean-Claude, Mullins, John W., Walker, Orville C.
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Title Unavailable: Out of Print
Product Details
McGraw-Hill Publishing Co.
0072466707 / 9780072466706
Paperback
658.802
01/05/2002
United Kingdom
384 pages, Illustrations
200 x 251 mm, 662 grams
Tertiary Education (US: College) Learn More
K Economics, finance, business & management
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