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Image for Ertragsorientiertes Zielkundenmanagement fur Finanzdienstleister: Innovative Strategien - Konzepte - Tools
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Ertragsorientiertes Zielkundenmanagement fur Finanzdienstleister: Innovative Strategien - Konzepte - Tools (2003 edition.)

Buckler, Frank(Edited by), Buxel, Holger(Edited by), Klee, Alexander(Edited by), Wiedmann, Klaus-Peter(Edited by)
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Profilierte Autoren präsentieren anhand konkreter Anwendungsbeispiele innovative und akademisch fundierte Konzepte, Tools, Methoden und Verfahren, die den unter den verschärften Marktbedingungen nötigen Professionalisierungsschub im Finanzdienstleistungsmarketing unterstützen und umsetzen.

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£47.99
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Product Details
Gabler Verlag
3322890465 / 9783322890467
eBook (Adobe Pdf)
13/03/2013
German
536 pages
Copy: 10%; print: 10%
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