Speaking Professionally : A Concise Guide to Effective Business Presentations

SPEAKING PROFESSIONALLY is a concise text for those learning to prepare, deliver and analyze business presentations.

Dr. Zaremba draws on more than 20 years' experience to offer a practical, application-oriented alternative to the basic 'how-to' products and the longer, more broad-based, theoretical texts.

No other text currently on the market compares to this First Edition.

SPEAKING PROFESSIONALLY also addresses one of the major challenges all students face when taking a speaking course: speech anxiety.

Sample presentations with critiques help students apply and analyze what they learn.

The text also covers business presentation skills; overcoming speech anxiety; communication principles and their application in the business environment; audience analysis and multicultural issues; crisis communication resources and organizations for business speakers; and more.