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Information Markets : A Strategic Guideline for the I-Commerce

Part of the Knowledge and Information series
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"Information Markets" is a compendium of the i-commerce, the commerce with digital information, content as well as software. "Information Markets" is a comprehensive overview of the state of the art of economic and information science endeavors on the markets of digital information.

It provides a strategic guideline for information providers how to analyse their market environment and how to develop possible strategic actions.

It is a book for information professionals, both for students of LIS (Library and Information Science), CIS (Computer and Information Science) or Information Management curricula and for practitioners as well as managers in these fields.

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RRP £87.00
Product Details
de Gruyter Saur
3110236095 / 9783110236095
Hardback
658.872
17/05/2011
Germany
English
xxi, 617 p. : ill.
24 cm
Professional & Vocational Learn More