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Radio-Television-Cable Management

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This text explores the essential elements of broadcast management and looks at all levels of management in each of the major components of the broadcasting cable industry including, personnel, audiences, programming, sales, finance, law and engineering.

Third revised edition.

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£46.99
Product Details
Brown (William C.) Co ,U.S.
0697132374 / 9780697132376
Hardback
384.068
29/04/1998
United States
English
640p.
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