Boss talk

Timeless and effective business lessons from twenty-one top CEOsEvery business leaderfrom manager to entrepreneurwants to know the ideas that motivate and inspire the worlds most successful CEOs.

Boss Talk presents twenty-one CEOs who give expert advice on issues important to todays businessperson.

The topics include:Motivating Your EmployeesManaging GrowthBuilding a BrandLearning from the New EconomyTrendspottingBeating the CompetitionLeading a Successful Turnaround or TransitionHeres what some bosses are talking about:You have to get rewarded in the soul and in the wallet.

The money isnt enough, but a plaque isnt enough either.Jack Welch, General Electric Co.Lead by example.

If you do that as CEO, your style will filter down through your team.John Chambers, Cisco SystemsWe do a lot of quantitative stuff.

But coupled with that is having an employee staff and culture that is inherently interested in what we do.Tom Freston, MTV NetworksSurround yourself with people you trust.

You cant run a business over a certain size and sign off on everything.Emily Woods, J.CrewFrom the Trade Paperback edition.