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Image for Social Marketing in Action

Social Marketing in Action : Cases from Around the World

series Springer Texts in Business and Economics
Hardback 6 Jun 2019
ISBN: 9783030130190
Dewey: 658.3124
£82.49
RRP £109.99 Save 25%
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Fashion Communication : Proceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021

Hardback 21 Sep 2021
ISBN: 9783030813208
£127.99
RRP £159.99 Save 20%
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Image for Animation and Advertising

Animation and Advertising

series Palgrave Animation
Hardback 4 Feb 2020
ISBN: 9783030279387
Dewey: 659.1
£87.99
RRP £109.99
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Image for Global Marketing Strategy

Global Marketing Strategy : An Executive Digest

series Management for Professionals
Hardback 17 Feb 2022
ISBN: 9783030906641
Dewey: 658.8
£55.99
RRP £69.99
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Image for Cause-Related Marketing

Cause-Related Marketing : Case Studies From a Global Perspective

series Classroom Companion: Business
Hardback 28 Mar 2021
ISBN: 9783030654542
Dewey: 658.8
£87.99
RRP £109.99
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Image for Strategic Islamic Marketing

Strategic Islamic Marketing : A Roadmap for Engaging Muslim Consumers

series Contributions to management science
Hardback 29 Jun 2022
ISBN: 9783030981594
Dewey: 658.83091767
£111.99
RRP £139.99
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Image for Design and Management of Interfirm Networks

Design and Management of Interfirm Networks : Franchise Networks, Cooperatives and Alliances

series Contributions to management science
Hardback 27 Nov 2019
ISBN: 9783030292447
Dewey: 338.6
£95.99
RRP £119.99
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Modern Survey Analysis : Using Python for Deeper Insights

Hardback 12 Sep 2022
ISBN: 9783030762667
Dewey: 300.727
£71.99
RRP £89.99
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Image for Digital Business in Africa

Digital Business in Africa : Social Media and Related Technologies

series Palgrave Studies of Marketing in Emerging Economies
Hardback 30 Jun 2022
ISBN: 9783030934989
Dewey: 658.872096
£95.99
RRP £119.99
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Image for Who’s Driving Electric Cars

Who’s Driving Electric Cars : Understanding Consumer Adoption and Use of Plug-in Electric Cars

series Lecture Notes in Mobility
Hardback 18 Mar 2020
ISBN: 9783030383817
Dewey: 629.2293
£103.99
RRP £129.99
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Image for Nordic Consumer Culture

Nordic Consumer Culture : State, Market and Consumers

Hardback 21 Mar 2019
ISBN: 9783030049324
Dewey: 658.83420948
£111.99
RRP £139.99
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Image for Improving Forecasts with Integrated Business Planning

Improving Forecasts with Integrated Business Planning : From Short-Term to Long-Term Demand Planning Enabled by SAP IBP

series Management for Professionals
Hardback 21 Mar 2019
ISBN: 9783030053802
Dewey: 658.40355
£64.99
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Image for Marketing Communications and Brand Development in Emerging Markets Volume II

Marketing Communications and Brand Development in Emerging Markets Volume II : Insights for a Changing World

series Palgrave Studies of Marketing in Emerging Economies
Hardback 25 May 2022
ISBN: 9783030955809
Dewey: 658.827
£129.99
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Image for Tourist Destination Management

Tourist Destination Management : Instruments, Products, and Case Studies

series Tourism, Hospitality & Event Management
Hardback 8 May 2019
ISBN: 9783030169800
Dewey: 338.4791
£179.99
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Image for Digital and Social Media Marketing

Digital and Social Media Marketing : Emerging Applications and Theoretical Development

series Advances in Theory and Practice of Emerging Markets
Hardback 20 Nov 2019
ISBN: 9783030243739
Dewey: 381
£179.99
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Image for Irrigation in the Mediterranean

Irrigation in the Mediterranean : Technologies, Institutions and Policies

series Global Issues in Water Policy
Hardback 24 May 2019
ISBN: 9783030036966
Dewey: 338.1
£89.99
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Image for Software Product Management

Software Product Management : Finding the Right Balance for YourProduct Inc.

series Management for Professionals
Hardback 14 Aug 2019
ISBN: 9783030198701
Dewey: 005.7
£69.99
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Targeting Uplift : An Introduction to Net Scores

Hardback 20 Sep 2019
ISBN: 9783030226244
Dewey: 006.312
£89.99
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Image for Operations in an Omnichannel World

Operations in an Omnichannel World

series Springer Series in Supply Chain Management
Hardback 1 Nov 2019
ISBN: 9783030201180
Dewey: 658.40301
£139.99
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Image for Generation Z Marketing and Management in Tourism and Hospitality

Generation Z Marketing and Management in Tourism and Hospitality : The Future of the Industry

Hardback 25 May 2021
ISBN: 9783030706944
Dewey: 338.4791068
£134.99
RRP £149.99
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Image for Green Marketing in Emerging Markets

Green Marketing in Emerging Markets : Strategic and Operational Perspectives

series Palgrave Studies of Marketing in Emerging Economies
Hardback 18 Aug 2021
ISBN: 9783030740641
Dewey: 658.802
£125.99
RRP £139.99
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Image for The Value of Luxury

The Value of Luxury : An Emerging Perspective

series Palgrave Advances in Luxury
Hardback 13 Oct 2020
ISBN: 9783030512170
Dewey: 658.8343
£98.99
RRP £109.99
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Image for Media Management

Media Management : Strategy, Business Models and Case Studies

series Springer Texts in Business and Economics
Hardback 12 Sep 2020
ISBN: 9783030479121
£107.99
RRP £119.99
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Image for Corporate Social Responsibility and Employer Attractiveness

Corporate Social Responsibility and Employer Attractiveness : An International Perspective

series CSR, Sustainability, Ethics & Governance
Hardback 20 Dec 2021
ISBN: 9783030688608
Dewey: 658.408
£125.99
RRP £139.99
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Image for Eurasian Business Perspectives

Eurasian Business Perspectives : Proceedings of the 25th Eurasia Business and Economics Society Conference

series Eurasian Studies in Business and Economics
Hardback 11 Feb 2020
ISBN: 9783030350505
Dewey: 658.8342
£116.99
RRP £129.99
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Image for Management Control with Integrated Planning

Management Control with Integrated Planning : Models and Implementation for Sustainable Coordination

series Management for Professionals
Hardback 20 Aug 2020
ISBN: 9783030483012
£71.99
RRP £79.99
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Image for Luxury Tourism

Luxury Tourism : Market Trends, Changing Paradigms, and Best Practices

series Tourism, Hospitality & Event Management
Hardback 1 Nov 2020
ISBN: 9783030598921
Dewey: 338.4791
£43.99
RRP £54.99
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Image for Commodity Marketing

Commodity Marketing : Strategies, Concepts, and Cases

series Management for Professionals
Hardback 23 Apr 2022
ISBN: 9783030906566
Dewey: 338.020688
£63.99
RRP £79.99
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Image for Design Thinking Research

Design Thinking Research : Interrogating the Doing

series UNDERSTANDING INNOVATION
Hardback 27 Mar 2021
ISBN: 9783030620363
Dewey: 601.9
£107.99
RRP £119.99
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Image for Eurasian Business Perspectives

Eurasian Business Perspectives : Proceedings of the 29th Eurasia Business and Economics Society Conference

series Eurasian Studies in Business and Economics
Hardback 2 Mar 2021
ISBN: 9783030650841
Dewey: 658.049
£116.99
RRP £129.99
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