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Strategic Marketing for Specialty Medicines: A Practical Approach

Affiliate Marketing Secrets They Don't Want You To Know

Presentation Ready: Improve Your Sales Presentation Outcomes and Avoid the Twelve Most Common Mistakes

EBOOK: Marketing: The Core

Cracking the Product Marketing Code: Unlocking Product Marketers' Potential to Craft Outstanding GTM Strategies and Win the Market

Vertriebscontrolling: So steuern Sie Absatz, Umsatz und Gewinn

Auf dem Weg zum Profi im Verkauf: Verkaufsgesprache zielstrebig und kundenorientiert fuhren

Strategische Vertriebssteuerung: Instrumente zur Absatzforderung und Kundenbindung

Effektives Customer Relationship Management: Instrumente - Einfuhrungskonzepte - Organisation

Handbuch Produktmanagement: Strategieentwicklung - Produktplanung - Organisation - Kontrolle

Handbuch Produktmanagement: Strategieentwicklung - Produktplanung - Organisation - Kontrolle

Kundenorientierte Unternehmensfuhrung: Kundenorientierung - Kundenzufriedenheit - Kundenbindung

Marke Mensch: Prominente als Marken der Medienindustrie

Mass Customization: Ein wettbewerbsstratisches Konzept im Informationszeitalter

Wirkung integrierter Kommunikation: Ein verhaltenswissenschaftlicher Ansatz fur die Werbung.

Wirkungen von Event-Marketing: Theoretische Fundierung und empirische Analyse

Akustische Reize als Instrument der Markenkommunikation

Crashkurs fur Verkaufsleiter: Vom Start weg auf der Gewinnerseite

Crash-Kurs fur Verkaufsleiter: Vom Start weg auf der Gewinnerseite

Dienstleistungsmanagement: Grundlagen - Konzepte - Instrumente

Integrativ-Prozessuales Marketing: Eine Einfuhrung. Mit durchgehender Schwarzkopf & Henkel-Fallstudie

Kundenorientierte Unternehmensfuhrung: Kundenorientierung - Kundenzufriedenheit - Kundenbindung

Kundenorientierte Unternehmensfuhrung: Kundenorientierung - Kundenzufriedenheit - Kundenbindung

Kundenorientierte Unternehmensfuhrung: Kundenorientierung - Kundenzufriedenheit - Kundenbindung

Markenpolitik: Markenwirkungen - Markenfuhrung - Markencontrolling

Moderne Markenfuhrung: Grundlagen - Innovative Ansatze - Praktische Umsetzungen

Outbound-Praxis: Aktives Verkaufen am Telefon erfolgreich planen und umsetzen

Perspektiven der Kommunikationspolitik

Stark texten, mehr verkaufen: Kunden finden, Kunden binden mit Mailing, Web & Co.

Technologieorientiertes strategisches Marketing: Die Entwicklung eines neuen Bezugsrahmens zur Generierung von Marketingstrategien fur technologieorientierte Unternehmen

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