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International business. (7th edition)

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Taking a regional approach, this text challenges some of the underlying assumptions behind globalization and focuses on both the dominant economies the EU, the US and Japan as well as emerging markets in world trade, such as Brazil, India and China.

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Product Details
Pearson Education
1292175931 / 9781292175935
eBook
658.049
02/03/2017
England
English
792 pages
Previous edition: published as by Alan M. Rugman, Simon Collinson. 2012 Description based on print version record.