Managing Einsteins : Leading High-tech Workers in the Digital Age

Every day sees another Internet start up, and every day sees a .com company succeed - or fail.

What makes one company successful and the other one unsuccessful?

Management. Thousands of people are flocking to the Internet for the growing number of high-tech jobs.

High-tech workers are often moved quickly up the career ladder without any management skills - they're ill-prepared and unskilled, and they can make or break a business.

Technology has triggered the new economy, breaking all the tried-and-true rules of management."Managing Einsteins" shows business leaders, new managers and techies how to develop the needed skills for better leadership in the Internet age.

Filled with helpful lessons and effective guidelines, this practical, hands-on book provides strategies for building communication and teamwork as well as "bits and bytes" on the management know-how needed in the business tech world.

The book is presented in an easy-to-read, friendly format that bridges the gap between non-techies and techies.21st century management calls for different leadership practices than previous management practices.

The key to success will be people. The more people understand each other, the better the management performance will be in terms of achieving positive results. "Managing Einsteins" walks managers through the best ways to optimize the ability, skill and knowledge of the new economy workforce, whether these employees are on-site or teleworkers.With the emerging presence of high-tech workers in our rapidly changing, technologically-dependent business world, new business skills are needed in order to succeed and stand out in this competitive market place. "Managing Einsteins" straight-forward content shows readers: how to expand their technical knowledge -without a lot of confusing jargon; new rules of management; ways to deal with difficult people; techniques for building better communication; and how to develop team performance.

Whether you're a high-tech worker heading for management or a new manager in charge of high-tech workers, the old rules of management no longer apply. "Managing Einsteins" shows you how to break out of the old rules and lead with new rules, new skills and better performance.