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The truth about creativity

Harris, Patrick

See all formats and editions

The Truth About Creativity provides a practical and example-laden journey through creativity and its talent-releasing benefits for organisations, teams and individuals.

Many of the truths are new perspectives on well-known creativity topics and will teach you how to: capture and use half-thoughts in the workplace; use alternative techniques to brainstorming; realise ideas must get complex before they get profound; succeed with a GBP10 budget; build momentum to take people with you; test the validity of ideas with a 5 minute business plan; recognize the customer isn't always right ï¿½ but listen to them anywayï¿½ and more.

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Product Details

Publisher/Imprint Pearson Business

ISBN/Ean0273723561 / 9780273723561

FormatPaperback

Dewey658.4063

Published16/07/2009

Country of PubUnited Kingdom

Book LanguageEnglish

Pagesxi, 243 p.

Dimensions22 cm

ReadershipProfessional & Vocational Learn More

BIC KJC Business strategy, KJMV2 Personnel & human resources management