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Image for Kooperatives Kundenmanagement: Wertschopfungspartnerschaften als Basis erfolgreicher Kundenbindung
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Kooperatives Kundenmanagement: Wertschopfungspartnerschaften als Basis erfolgreicher Kundenbindung (2002 edition.)

Kracklauer, Alexander(Edited by), Mills, D. Quinn(Edited by), Seifert, Dirk(Edited by)
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Dieses Buch untersucht die Chancen von Wertschopfungspartnerschaften zwischen Herstellern und Handlern.

Die Autoren identifizieren die relevanten Basisstrategien dieses neuen Konzepts anhand von Anwendungsbeispielen - nachvollziehbar und gut verstandlich.

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£39.99
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Product Details
Gabler Verlag
3322903710 / 9783322903716
eBook (Adobe Pdf)
08/03/2013
German
328 pages
Copy: 10%; print: 10%
KNP Distributive industries
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