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Strategic management

Bryce, David, Dyer, Jeffrey H., Godfrey, Paul, Jensen, Robert

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Designed for the Strategic Management course, Strategic Management: Concepts and Tools for Creating Real World Strategy by Jeff Dyer, Paul Godfrey, Robert Jensen, and David Bryce will make your life easier. This text delivers an insightful and concise introduction to the concepts of strategy with a strong mix of professional applications drawing on the authors' personal experiences. Acting as consultants for your classroom, the authors developed this product in a manner that helps to spark ideas, fuel creative thinking and discussion, and introduce innovative learning technologies that aids students. This text is an unbound, three hole punched version.

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Product Details

Publisher/Imprint Wiley-Blackwell

ISBN/Ean1119223741 / 9781119223740

FormateBook (Adobe Pdf)

Dewey658.4012

Published14/12/2015

Book LanguageEnglish

Pages305 pages

Copy LimitsCopy: 20%; print: 20%

BIC KJC Business strategy, KJMD Management decision making