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The hero and the outlaw : harnessing the power of archetypes to create a winning brand

The spin selling fieldbook

Endless referrals : network your everyday contacts into sales

The membership economy : find your super users, master the forever transaction, and build recurring revenue

Cracking the sales management code : the secrets to measuring and managing sales performance

The big book of sales games : quick, fun activities for improving selling skills or livening up a sales meeting

Instant sales : techniques to improve your skills and seal the deal every time

Selling to the affluent : the professional's guide to closing the sales that count

Stop telling, start selling

Instant referrals : how to turn existing customers into your #1 promoters

Instant repeat business : loyalty strategies that keep customers coming back

Get more referrals NOW!

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Marketing to the affluent

The sales growth imperative : how world class sales organizations successfully manage the four stages of growth

Secrets of top-performing salespeople

Why customers don't do what they're supposed to and what sales people can do about it

Instant leads : create a steady stream of customers and keep your business growing

Instant promotions : tactics that get your business noticed and bring in customers

Clients forever : how to have your clients build your business for you

A creator's guide to transmedia storytelling : how to captivate and engage audiences across multiple platforms

Tips and Traps for Marketing Your Business

The mobile marketing revolution : how your brand can have a one-to-one conversation with everyone

Social media analytics : effective tools for building, interpreting, and using metrics

Likeable Business: Why Today's Consumers Demand More and How Leaders Can Deliver

Epic content marketing : how to tell a different story, break through the clutter, & win more customers by marketing less

Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives

Social media analytics : effective tools for building, interpreting, and using metrics

The Opening Playbook: A Professional's Guide to Building Relationships that Grow Revenue

The brand mindset : five essential strategies for building brand advantage throughout your company

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