Challenging myths of masculinity: understanding physical cultures

Many myths surround male bodies and associated bodywork, especially when such bodywork is labelled culturally or socially atypical or 'problematic'.

Bodybuilding, for example, has been explained in terms of gender inadequacy and an 'Adonis complex' akin to reverse anorexia, while men electing to undergo aesthetic cosmetic surgery are deemed 'too concerned' about their appearance and thus woman-like.

Myths also discredit men and boys who do not engage in appropriate bodywork when this is expected.

For instance, amidst public health concerns surrounding a so-called 'obesity epidemic', men and boys who resist physical activity and/or attempts to promote a 'healthy weight' are deemed ignorant, apathetic and in need of correction.