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Digital Media Worlds : The New Economy of Media

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Digital Media Worlds tracks the evolution of the media sector on its way toward a digital world.

It focuses on core economic and management issues (cost structures, value network chain, business models) in industries such as book publishing, broadcasting, film, music, newspaper and video game.

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Product Details
Palgrave Macmillan
1349465984 / 9781349465989
Paperback
14/05/2014
240 pages
140 x 216 mm, 284 grams