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Marketing (2)

Chitty, Bill, Fripp, Geoff, Hughes, Andrew, Marshall, Greg W., Solomon, Michael R., Stuart, Elnora

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Marketing: Real People, Real Choices again brings you and your students into the world of marketing through the use of real companies and the real-life marketing issues that they have faced in recent times.

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Product Details

Publisher/Imprint Pearson Education

ISBN/Ean1442525207 / 9781442525207

FormatPaperback

Published19/10/2010

BIC