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Image for Strategic Planning in Public Relations

Strategic Planning in Public Relations : A Practical Guide

Knights, Kieran
See all formats and editions

Strategic planning is a fresh approach to PR. An approach that is fact-based and scientific, clearly presenting the arguments for a campaign proposal backed with evidence.

This essential new Report provides an introduction to the 'new' topic of strategic planning in public relations.

The aim is to provide you with valuable tips and techniques to improve your PR and campaign planning.

Read More
Title Unavailable: Out of Print
Product Details
Thorogood
1854182250 / 9781854182258
Loose-leaf
659.2
20/08/2001
United Kingdom
65 pages
222 x 292 mm, 522 grams
General (US: Trade)/Professional & Vocational Learn More
KJSP Public relations
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