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Preview with VLeBooks

Marketing Und Business Development in Kanzleien (5, vollst akt u erw Aufl 2023rd edition)

Schieblon, Claudia(Edited by)
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Marketing, Business Development und Public Relations sind unerlasslicher Bestandteil der Unternehmensfuhrung in Wirtschaftskanzleien.

Neben traditionellen Marketinginstrumenten beschreiten Kanzleien viele innovative Wege um im Wettbewerb um Marktposition, Mandanten und Personal zu bestehen.

Dieses Handbuch greift die fur Wirtschaftskanzleien aktuell wichtigsten Marketing- und Geschaftsentwicklungsthemen auf und bietet sehr praxisnahes Fachwissen fur die Branchen.

Die Autoren sind erfahrene Experten des Kanzleimarketings und Kenner der Branche.

Fur die 5. Auflage wurde das Buch vollstandig aktualisiert und mit aktuellen Themen erganzt.

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Product Details
Springer
3658419911 / 9783658419912
eBook (EPUB)
25/11/2023
Germany
283 pages
Copy: 10%; print: 10%
KJS Sales & marketing, LNC Company, commercial & competition law
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