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Case studies in service innovation

Macaulay, Linda A.(Edited by)Miles, Ian(Edited by)Tan, Yin Leng(Edited by)Theodoulidis, Babis(Edited by)Wilby, Jennifer(Edited by)Zhao, Liping(Edited by)
Part of the Service science. Research and innovation in the service economy series
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This title provides the reader insight into how innovation occurs in practice, and stimulates learning from one context to another.

The volume brings together contributions from researchers and practitioners in a celebration of achievements with the intention of adding to the wider understanding of how service innovation develops.

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£44.99
Product Details
Springer
1461419727 / 9781461419723
eBook (Adobe Pdf)
658.812
29/12/2011
English
231 pages
Copy: 10%; print: 10%
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