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Image for International marketing strategy, 2003-2004

International marketing strategy, 2003-2004

Carter, Steve

Part of the CIM coursebook series

See all formats and editions

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of the coursebook * Receive regular tutorials on key topics * Search the coursebook online for easy access to definitions and key concepts

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Product Details

Publisher/Imprint Butterworth-Heinemann Ltd

ISBN/Ean0750659645 / 9780750659642

FormatPaperback

Dewey658.84

Published01/07/2003

Country of PubUnited Kingdom

Book LanguageEnglish

Pagesxi, 248 p. : ill.

Dimensions30 cm

Readershipacademic/professional/technical Learn More

Buyers Notes* Written by the CIM Senior Examiner for the International Marketing Strategy module to guide you through the 2003-2004 syllabus.<p/>* Free online revision and course support from www marketingonline.co.uk.<p/>* Customise your learning, extend your knowledge and prepare for the examinations with this complete package for course success.

BIC * Written by the CIM Senior Examiner for the International Marketing Strategy module to guide you through the 2003-2004 syllabus.<p/>* Free online revision and course support from www marketingonline.co.uk.<p/>* Customise your learning, extend your knowledge and prepare for the examinations with this complete package for course success. 4KV Designed / suitable for UK vocational qualifications, KJK International business, KJS Sales & marketing