Sacred markets, sacred canopies : essays on religious markets and religious pluralism

In Sacred Markets, Sacred Canopies, Ted. G. Jelen brings together the leading scholars in the sociology of religion to debate market theories of religion.

As the contributors examine whether or not religious choices can be understood as responding to the same laws of supply and demand as other forms of consumer behavior, they bring out many of the issues, controversies, and concerns surrounding this innovative theory.