Image for Strategy for the Corporate Level

Strategy for the Corporate Level : Where to Invest, What to Cut Back and How to Grow Organisations with Multiple Divisions (2nd Edition)

See all formats and editions

A revised edition of the bestselling classic This book covers strategy for organisations that operate more than one business, a situation commonly referred to as group-level or corporate-level strategy.

Corporate-level strategy addresses four types of decisions that only corporate-level managers can make: which businesses or markets to enter, how much to invest in each business, how to select and guide the managers of these businesses, and which activities to centralise at the corporate level.

This book gives managers and executive students all the tools they need to make and review effective corporate strategy across a range of organisations.

Read More
Title Unavailable: Out of Print
Product Details
John Wiley & Sons Inc
1119208017 / 9781119208013
Other digital
03/10/2015
United States
400 pages
152 x 229 mm, 666 grams
Professional & Vocational Learn More