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Management : Meeting and Exceeding Customer Expectations (7 Revised edition)

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This seventh edition of Management: Meeting and Exceeding Customer Expectations is a comprehensive survey of the principles and practices of management as they are currently being applied in the United States and around the world.

The content and features are structured to reinforce two continuing themes that are woven into the chapters' narratives: (1) the never-ending effort by managers and organizations to meet or exceed customers' needs, and (2) the need for organizations and their people to be guided by effective leadership.

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Product Details
South-Western
0324027257 / 9780324027259
Hardback
658.4
16/07/2001
United States
797 pages, illustrations (some colour)
210 x 254 mm, 1701 grams
General (US: Trade)/Professional & Vocational Learn More