How to Plan and Execute Strategy

Strengthen your competitive advantage with a flawless corporate strategy. "How to Plan and Execute Strategy" provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies.

Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to: define your businesses; know your market; understand your opportunities and threats; set feasible goals and objectives; create the strategies to achieve your objectives; identify and set priorities; write your business plan; get the right people; communicate the strategy and obtain commitment; integrate across functions; execute with discipline; and monitor results, evaluate, and react.

Every successful company has benefited from an excellent corporate strategy.

With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. "How to Plan and Execute Strategy" shows how to get a leg up on your competition and sustain your lead for the long run.