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Image for Ideen Erfolgreich Managen: Neue Perspektiven, Aktuelle Branchenbeispiele, Wissenschaftliche Grundlagen Und Erkenntnisse
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Ideen Erfolgreich Managen: Neue Perspektiven, Aktuelle Branchenbeispiele, Wissenschaftliche Grundlagen Und Erkenntnisse (1. Aufl. 2019 edition.)

Landmann, Nils(Edited by), Schat, Hans-Dieter(Edited by)
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Das Praxishandbuch Ideen-Management stellt die neuesten Erkenntnisse zum Management von Ideen aus wissenschaftlicher Sicht dar. Die Beiträge aus der Forschung werden durch Best Practices von Organisationen, die aktuell im Ideenmanagement besonders herausragen, ergänzt.
Die Beiträge aus der Forschung vereinen erstmalig die führenden Wissenschaftler zum Ideenmanagement im deutschsprachigen Raum. Sie geben Praktikern, Wissenschaftlern und Studierenden einen einmaligen Überblick über den aktuellen Stand der Forschung zum Thema.
Mit Beiträgen von
- Prof. Dr. Alexander Brem: Ideen- und Innovations-Management
- Prof. Dr. Dr h.c. mult. Norbert Thom: Ideen-Management - Abriss der Forschung
- Prof. Dr. Swetlana Franken: Diversity im Ideen-Management
- Prof. Dr. Thomas Mühlbradt: Herausforderungen des Ideen-Managements in neuen Arbeitswelten
- Prof. Dr. Hans-Dieter Schat: Benchmarks und Kennzahlen im Ideen-Management

Im Praxisteil liefern Best-Practices aus den unterschiedlichsten Branchen wie der Automobilwirtschaft, Chemie, Banken und Versicherungen, Behörden, Gesundheitswesen, Handwerk u.v.m. wertvolle Einblicke, wie ein Ideen-Management erfolgreich aufgesetzt, betrieben und aufrechterhalten werden kann. 


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Product Details
Gabler Verlag
3658265205 / 9783658265205
eBook (EPUB)
650.072
11/12/2019
German
316 pages
Copy: 10%; print: 10%
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