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Coping with Retail Giants : Gaining an Edge Over Discounters

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Coping with Retail Giants critically analyzes the modern retail market and identifies how businesses gain the competitive edge over the major retailers that currently control the market.

Dr. Samli argues that as society advances economically, consumers will seek better values generated by the retailing sector.

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£80.99 Save 10.00%
RRP £89.99
Product Details
Palgrave Macmillan
1137476338 / 9781137476333
Hardback
658.87
23/04/2015
United Kingdom
English
224 pages : illustrations (black and white)