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Digital Marketing Strategy: An Integrated Approach to Online Marketing

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Marketing communications: integrating online and offline, customer engagement and digital technologies.

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Next Generation Retail: How to Use New Technology to Innovate for the Future

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Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies

Video Marketing: Create Engaging Video Campaigns to Drive Brand Growth and Sales

Innovative B2B Marketing: New Models, Processes and Theory

The Direct to Consumer Playbook: The Stories and Strategies of the Brands That Wrote the DTC Rules

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