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Image for Brand Choice and Loyalty

Brand Choice and Loyalty : Evidence from Swiss Car Registration Microdata

series Innovatives Markenmanagement
Paperback / softback 8 Oct 2019
Publisher Springer Gabler
ISBN: 9783658280130
Dewey: 658.83
£35.99
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Image for Migrant Entrepreneurship Network Structures

Migrant Entrepreneurship Network Structures

series Bestmasters
Paperback / softback 4 Mar 2019
Publisher Springer Gabler
ISBN: 9783658256241
Dewey: 381
£35.99
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Image for The Impact of Sub-National Institutions on Foreign Firms´ Market Entry

The Impact of Sub-National Institutions on Foreign Firms´ Market Entry : An Empirical Analysis of the Russian Regions

series Bestmasters
Paperback / softback 19 Sep 2019
Publisher Springer Gabler
ISBN: 9783658278267
Dewey: 381
£35.99
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Image for Providing a New Perspective on Understanding and Measuring of Customer Inspiration

Providing a New Perspective on Understanding and Measuring of Customer Inspiration

series Gabler Theses
Paperback / softback 12 Nov 2021
Publisher Springer Gabler
ISBN: 9783658358938
Dewey: 658.834
£63.99
RRP £79.99
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Image for Impact of Business Association Services and Training Programs on Export Performance

Impact of Business Association Services and Training Programs on Export Performance : Evidence from Bangladesh IT and ITES Sector

series Bestmasters
Paperback / softback 22 May 2020
Publisher Springer Gabler
ISBN: 9783658304669
£35.99
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Image for Gesundheitsbewusstes Konsumentenverhalten: Empirische Analyse der Einflussfaktoren auf der Grundlage einer Systematisierung des Bewusstseins

Gesundheitsbewusstes Konsumentenverhalten: Empirische Analyse der Einflussfaktoren auf der Grundlage einer Systematisierung des Bewusstseins

Ebook 5 May 2015
Publisher Springer Gabler
ISBN: 9783658096816
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Image for Markteinstieg in den Vereinigten Arabischen Emiraten

Markteinstieg in den Vereinigten Arabischen Emiraten : Investment Guide Emerging Markets

series Essentials
Paperback / softback 28 Sep 2023
Publisher Springer Gabler
ISBN: 9783658427665
£9.99
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Image for Making Global Value Chains

Making Global Value Chains : Geographies of Market-Oriented Development in Ghana and Peru

Paperback 25 Mar 2016
Publisher Springer Gabler
ISBN: 9783658132880
£24.99
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Image for Sportkonsum in Deutschland

Sportkonsum in Deutschland : Empirische Analysen zur Allokation von Zeit und Geld fur Sport

series Event- Und Impaktforschung
Paperback / softback 14 Jul 2014
Publisher Springer Gabler
ISBN: 9783658064723
Dewey: 330
£42.99
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Image for Kunstliche Intelligenz -- die Zukunft des Marketing: ein praktischer Leitfaden fur Marketing-Manager

Kunstliche Intelligenz -- die Zukunft des Marketing: ein praktischer Leitfaden fur Marketing-Manager

series Essentials
Ebook 7 Sep 2018
Publisher Springer Gabler
ISBN: 9783658233198
Dewey: 658.8
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Image for Marktforschung der Zukunft - Mensch oder Maschine

Marktforschung der Zukunft - Mensch oder Maschine : Bewahrte Kompetenzen in neuem Kontext

Hardback 29 Sep 2016
Publisher Springer Gabler
ISBN: 9783658123642
Dewey: 658.83
£34.99
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Image for Kundenerlebnisse in Ferienwelten: Das Spannungsfeld Von Destinations- Und Resortmarke

Kundenerlebnisse in Ferienwelten: Das Spannungsfeld Von Destinations- Und Resortmarke

series Entrepreneurial Management Und Standortentwicklung
Ebook 20 Sep 2020
Publisher Springer Gabler
ISBN: 9783658315436
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Image for Flow-Erleben am Point of Sale: Eine empirische Untersuchung im stationaren Textileinzelhandel

Flow-Erleben am Point of Sale: Eine empirische Untersuchung im stationaren Textileinzelhandel

series Handel und Internationales Marketing Retailing and International
Ebook 27 Nov 2013
Publisher Springer Gabler
ISBN: 9783658042660
Dewey: 650
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Image for Multinationale Unternehmen aus Schwellenlandern und Europa

Multinationale Unternehmen aus Schwellenlandern und Europa : Herausforderungen und Strategien

Hardback 13 Aug 2023
Publisher Springer Gabler
ISBN: 9783031283475
£99.99
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Image for Erfolgreich im Chinageschaft: Strategien und Handlungsempfehlungen fur kleinere und mittlere Unternehmen (KMU)

Erfolgreich im Chinageschaft: Strategien und Handlungsempfehlungen fur kleinere und mittlere Unternehmen (KMU)

eBook 3 Apr 2018
Publisher Springer Gabler
ISBN: 9783658210199
Dewey: 338.6420951
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Image for Internationale Wirtschaftsbeziehungen I

Internationale Wirtschaftsbeziehungen I : Internationaler Handel zwischen Freihandel und Protektionismus

Paperback / softback 2 Mar 2023
Publisher Springer Gabler
ISBN: 9783658400682
£27.99
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Image for Neuro-Advertising

Neuro-Advertising : Gehirngerechte Werbung fur mehr Erfolg in Ihrem Markt

Multiple-component retail product 1 Oct 2018
Publisher Springer Gabler
ISBN: 9783658060756
Dewey: 650
£33.99
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Image for Unit Pricing

Unit Pricing : Empirical Investigations of its Influences at the Product and Retailer Levels

Paperback 14 May 2016
Publisher Springer Gabler
ISBN: 9783658134778
£24.99
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Image for Wirtschaftswunderland Sudkorea

Wirtschaftswunderland Sudkorea

Ebook 21 Jan 2014
Publisher Springer Gabler
ISBN: 9783658003692
Dewey: 381
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Image for Chinesische Staatsunternehmen verstehen

Chinesische Staatsunternehmen verstehen : Leben und Arbeiten in China und die Moeglichkeiten eines State Owned Enterprises

Hardback 21 Nov 2016
Publisher Springer Gabler
ISBN: 9783658143848
Dewey: 381
£44.99
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Image for Management von internationalen HR Shared Service Centern

Management von internationalen HR Shared Service Centern : Implementierungsempfehlungen und Best Practice

Hardback 21 Nov 2016
Publisher Springer Gabler
ISBN: 9783658148904
Dewey: 381
£34.99
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Image for Der aufsteigende Drache - Erfolgreich in Vietnam

Der aufsteigende Drache - Erfolgreich in Vietnam : Ein interkultureller Guide fur alle, die in Vietnam arbeiten oder arbeiten wollen

Hardback 12 Nov 2021
Publisher Springer Gabler
ISBN: 9783658342388
£54.99
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Image for Marktforschung

Marktforschung : Datenerhebung und Datenanalyse

Multiple-component retail product 31 Jul 2024
Publisher Springer Gabler
ISBN: 9783658444556
£35.69
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Image for Marketing mit Sprachassistenten

Marketing mit Sprachassistenten : So setzen Sie Alexa & Co strategisch erfolgreich ein

Paperback / softback 1 Aug 2023
Publisher Springer Gabler
ISBN: 9783658401955
£44.99
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Image for Globalisierung: Wirtschaft und Politik

Globalisierung: Wirtschaft und Politik : Chancen – Risiken – Antworten

Paperback / softback 9 Nov 2022
Publisher Springer Gabler
ISBN: 9783658381783
£32.99
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Image for Nachhaltigkeitsmarketing

Nachhaltigkeitsmarketing : Eine fallstudienbasierte Einfuhrung

Multiple-component retail product 16 May 2023
Publisher Springer Gabler
ISBN: 9783658385200
£34.99
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Image for Die Akzeptanz von Insekten in der Ernahrung

Die Akzeptanz von Insekten in der Ernahrung : Eine Studie zur Vermarktung von Insekten als Lebensmittel aus Konsumentensicht

series Studien zum Marketing naturlicher Ressourcen
Paperback / softback 27 Mar 2018
Publisher Springer Gabler
ISBN: 9783658213350
Dewey: 338.1
£54.99
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Image for Zielgruppenorientierte Veranstaltungskonzeption: Messen, Kongresse Und Events Auf Zielgruppen Ausrichten

Zielgruppenorientierte Veranstaltungskonzeption: Messen, Kongresse Und Events Auf Zielgruppen Ausrichten

series Essentials
Ebook 27 Oct 2020
Publisher Springer Gabler
ISBN: 9783658318888
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Image for Qualitat und Data Science in der Marktforschung

Qualitat und Data Science in der Marktforschung : Prozesse, Daten und Modelle der Zukunft

Mixed media product 11 May 2018
Publisher Springer Gabler
ISBN: 9783658196592
Dewey: 658.83
£44.99
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Image for Low-Income Consumers as a Source of Innovation

Low-Income Consumers as a Source of Innovation : Insights from Idea Competitions in Brazilian Low-Income Communities

Paperback / softback 10 Mar 2015
Publisher Springer Gabler
ISBN: 9783658089290
Dewey: 658.83981
£44.99
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