Stop smoking, it's a doddle : a cognitive behavioural approach supported by clinical hypnotherapy

Smokers wanting to stop need only follow the explanations and instructions contained in this book to quit with ease.

Daniel L McDermid, one of the UK's leading clinical hypnotherapists, employs cognitive behavioural therapy to dismantle the popular preconceptions concerning nicotine addiction.

Based on the principle that smoking is primarily a psychological issue, he then provides a guide to self-hypnosis, which once mastered, will allow the reader to integrate into their unconscious all they have learnt. "They will be non-smokers with immediate effect - there is no qualifying period," promises the author.