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Event evaluation: theory and methods for event management and tourism

Part of the Events Management and Methods series
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A textbook and reference work on evaluation intended for event management and event tourism.

Drawing upon generic evaluation theory and methods, event and tourism research and real-world experiences, it provides concepts and tools for a comprehensive evaluation system and the implementation of evaluation projects.

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Product Details
Goodfellow Publishers
1911396625 / 9781911396628
eBook (Adobe Pdf)
20/04/2018
England
English
173 pages
Copy: 10%; print: 10%
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