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Image for Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies
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Travel Writing for Tourism and City Branding: Urban Place Writing Methodologies

Mansfield, Charlie, Topler, Jasna Potocnik
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The first book to connect place branding and travel writing, building on the increased emphasis on storytelling in tourism marketing.
Adopts a reflective approach, encouraging the reader to apply and experiment with different ideas and techniques.
Makes a significant contribution to mapping and defining the subject, drawing together a range of methodological approaches

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£140.00
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Product Details
Routledge
1000817679 / 9781000817676
eBook (Adobe Pdf)
808.06691
30/12/2022
England
English
168 pages
Copy: 30%; print: 30%
Description based on CIP data; resource not viewed.
CBV Creative writing & creative writing guides, DS Literature: history & criticism, KNS Service industries, KNSG Tourism industry, KNSH Hospitality industry, WS Sports & outdoor recreation
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