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Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and Money

Strategy from the outside in: how to profit from customer value

Hospitality marketing and consumer behavior: creating memorable experiences

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Messen messbar machen: Mehr Intelligenz pro m3

Implementing SAP CRM: the guide for business and technology managers

Emotional value: creating strong bonds with your customers

Customer Relationship Management: The Ultimate Guide to the Efficient Use of CRM

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Sales Success Stories: 60 Stories from 20 Top 1% Sales Professionals

Customer Engagement Marketing

Market Driven Organization: Understanding, Attracting, and Keeping Valuable Customers

An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry

European Banking Law: The Banker-Customer Relationship

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Dialogmarketing und Kundenbindung mit Connected Cars: Wie Automobilherstellern mit Daten und Vernetzung die optimale Customer Experience gelingt

The Complete Idiot's Guide to Cold Calling: Expert Advice for Overcoming Fear, Building Confidence, and Finding Your Sales Voice

The emerging technology of big data: its impact as a tool of ICT development

Artificial Intelligence for Customer Relationship Management: Solving Customer Problems

Quick service restaurants, franchising, and multi-unit chain management

Crafting customer experience strategy: lessons from Asia

The everything guide to customer engagement: connect with customers to build trust, foster loyalty, grow a successful business

Call center continuity planning

Emotionale Ansteckung in Technologiebasierten Serviceinteraktionen: Die Wirkung Von Smileys Auf Die Emotionen Der Kunden

Microsoft Dynamics CRM 5.0 step by step

The network is your customer: five strategies to thrive in a digital world

Customer relationship management and the social and semantic web: enabling cliens conexus

Emotional Value: Creating Strong Bonds with Your Customers

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