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Image for Special issue - toward a better understanding of the role of value in markets and marketing

Special issue - toward a better understanding of the role of value in markets and marketing

series REVIEW OF MARKETING RESEARCH
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Review of marketing research

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Marketing accountability for marketing and non-marketing outcomes

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Special issue - toward a better understanding of the role of value in markets and marketing - v. 9

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Measurement in marketing

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Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

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Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

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Measurement in marketing

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Review of marketing researchVol. 1

series REVIEW OF MARKETING RESEARCH
Hardback 30 Sep 2004
Publisher Routledge
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Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

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Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference

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MyMarketingLab with Pearson eText - Access Card - For Essentials of Marketing Management

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Publisher Prentice Hall
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Proceedings of the 1985 Academy of Marketing Science (AMS) Annual Conference

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The SAGE handbook of service-dominant logic

eBook 22 Oct 2018
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The SAGE handbook of service-dominant logic

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The SAGE handbook of service-dominant logic

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Review of Marketing Research

series REVIEW OF MARKETING RESEARCH
Digital download 30 Sep 2004
ISBN: 9780857247230
Dewey: 658.834
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