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Image for CRM in der Public Cloud : Praxisorientierte Grundlagen und Entscheidungsunterstutzung

CRM in der Public Cloud : Praxisorientierte Grundlagen und Entscheidungsunterstutzung (1. Aufl. 2018)

Keller, Barbara, Mohring, Michael, Schmidt, Rainer
Part of the Essentials series
See all formats and editions

Dieses essential stellt fundiert und praxisorientiert die Grundlagen von CRM in der Public Cloud dar.

Das Autoren-Team gibt einen grundlegenden Einblick in das Cloud-Computing basierte Customer Relation Management und zeigt auf, welche Faktoren die Kombination der beiden beeinflussen.

Sie erfahren, wie ein Public-Cloud-CRM-System eingeführt werden kann, worauf dabei zu achten ist und welche Systeme schon existieren.

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Product Details
Springer Gabler
3658197234 / 9783658197230
Paperback / softback
658.81
28/09/2017
Germany
53 pages, 10 Illustrations, black and white; IX, 53 S. 10 Abb.
148 x 210 mm
KJS Sales & marketing, KJSM Market research, KJSU Customer services
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