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Image for Handbook of Product Placement in the Mass Media

Handbook of Product Placement in the Mass Media : New Strategies in Marketing Theory, Practice, Trends, and Ethics

Hardback 28 May 2004
Publisher Routledge
ISBN: 9780789025340
Dewey: 659.1
£130.50
RRP £145.00
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Image for Scrutinising the Organisation

Scrutinising the Organisation : A Corporate Marketing Reader

Paperback / softback 1 Jan 2021
Publisher Routledge
ISBN: 9781138562790
Dewey: 659.2
Out of Print
Image for The Science and Art of Branding

The Science and Art of Branding

Hardback 1 Oct 2008
Publisher Routledge
ISBN: 9780765617903
Dewey: 658.827
£157.25
RRP £185.00
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Image for Marketing Communications for Local Nonprofit Organizations

Marketing Communications for Local Nonprofit Organizations : Targets and Tools

Hardback 17 Apr 2002
Publisher Routledge
ISBN: 9780789017024
Dewey: 658.80014
£85.49
RRP £94.99
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Image for The Future of Relationship Marketing

The Future of Relationship Marketing

Paperback / softback 25 May 2006
Publisher Routledge
ISBN: 9780789031624
Dewey: 658.812
£51.29
RRP £56.99
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Image for Retail Employment

Retail Employment

Paperback / softback 1 Mar 1996
Publisher Routledge
ISBN: 9780714641775
Dewey: 331.12513811
£32.39
RRP £35.99
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Image for Fundamentals of Marketing

Fundamentals of Marketing

Hardback 1 Jan 2021
Publisher Routledge
ISBN: 9781138067707
Out of Print
Image for Leadership and Purpose

Leadership and Purpose : How to Create a Sustainable Culture

Paperback / softback 30 Jun 2019
Publisher Routledge
ISBN: 9780367243982
£29.99
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Image for e-Marketing in Sport

e-Marketing in Sport

series Foundations of Sport Management
Hardback 1 Jan 2021
Publisher Routledge
ISBN: 9780415577090
Dewey: 796.0688
£90.00
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Image for Entrepreneurial Marketing

Entrepreneurial Marketing : Unpacked

Hardback 31 Dec 2025
Publisher Routledge
ISBN: 9781472450074
Dewey: 658.8
Out of Print
Image for The Service-Dominant Logic of Marketing

The Service-Dominant Logic of Marketing : Dialog, Debate, and Directions

Hardback 15 May 2006
Publisher Routledge
ISBN: 9780765614902
Dewey: 658.812
£178.50
RRP £210.00
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Image for Handbook of Market Segmentation

Handbook of Market Segmentation : Strategic Targeting for Business and Technology Firms, Third Edition

Hardback 30 Apr 2004
Publisher Routledge
ISBN: 9780789021564
Dewey: 658.802
£135.00
RRP £150.00
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Image for Multinational Strategic Management

Multinational Strategic Management : An Integrative Entrepreneurial Context-Specific Process

Hardback 12 Aug 2002
Publisher Routledge
ISBN: 9780789014740
Dewey: 658.4012
£110.50
RRP £130.00
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Image for Artificial Intelligence and Marketing

Artificial Intelligence and Marketing

Paperback / softback 31 Jan 2019
Publisher Routledge
ISBN: 9781138606197
Dewey: 658.80028563
Out of Print
Image for Routledge International Handbook of Consumer Psychology

Routledge International Handbook of Consumer Psychology

series Routledge International Handbooks
Paperback / softback 21 Jan 2023
Publisher Routledge
ISBN: 9781032477084
Dewey: 658.8342
£33.99
RRP £39.99
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Image for The Routledge Companion to Selling and Sales Management

The Routledge Companion to Selling and Sales Management

series Routledge Companions in Business, Management and Marketing
Hardback 1 Jan 2021
Publisher Routledge
ISBN: 9781138958517
Out of Print
Image for Ethics and Professional Practice in Marketing

Ethics and Professional Practice in Marketing

Hardback 30 Dec 2021
Publisher Routledge
ISBN: 9781138900547
Dewey: 658.802
£125.00
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Image for Digital Marketing

Digital Marketing : Integrating Strategy and Tactics with Values, A Guidebook for Executives, Managers, and Students

Paperback / softback 20 Oct 2014
Publisher Routledge
ISBN: 9780415716758
Dewey: 658.872

This title has been replaced View Replacement

Image for Emarketing Excellence

Emarketing Excellence : Planning and Optimizing Your Digital Marketing

Paperback 29 Oct 2012
Publisher Routledge
ISBN: 9780415533379
Dewey: 658.8002854678

This title has been replaced View Replacement

Image for Record Label Marketing

Record Label Marketing : How Music Companies Brand and Market Artists in the Digital Era

Paperback / softback 14 Dec 2015
Publisher Routledge
ISBN: 9780415715140
Dewey: 780.688
Out of Print
Image for Contemporary Issues in Marketing and Consumer Behaviour

Contemporary Issues in Marketing and Consumer Behaviour

Paperback / softback 24 Jul 2017
Publisher Routledge
ISBN: 9780415826914
Dewey: 658.802

This title has been replaced View Replacement

Image for Digital and Social Media Marketing

Digital and Social Media Marketing : A Results-Driven Approach

Paperback / softback 28 Nov 2016
Publisher Routledge
ISBN: 9781138917910
Dewey: 658.872

This title has been replaced View Replacement

Image for Digital and Social Media Marketing

Digital and Social Media Marketing : A Results-Driven Approach

Hardback 23 Nov 2016
Publisher Routledge
ISBN: 9781138917903
Dewey: 658.872

This title has been replaced View Replacement

Image for Social Media Communication

Social Media Communication : Concepts, Practices, Data, Law and Ethics

Paperback / softback 11 Jul 2017
Publisher Routledge
ISBN: 9781138229778
Dewey: 302.231

This title has been replaced View Replacement

Image for Global Capitalism at Bay

Global Capitalism at Bay

series Routledge Studies in International Business and the World Economy
Hardback 14 Dec 2000
Publisher Routledge
ISBN: 9780415238632
Dewey: 330.122
£153.00
RRP £180.00
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Image for Selling Rights

Selling Rights

series A blueprint book
Hardback 2 Oct 1997
Publisher Routledge
ISBN: 9780415168540
Dewey: 346.410482
Out of Print
Image for Brands and Brand Management

Brands and Brand Management

series Critical Perspectives on Business and Management
Hardback 28 Nov 2008
Publisher Routledge
ISBN: 9780415433280
Dewey: 658.827
Out of Print
Image for Social Marketing

Social Marketing

Hardback 5 Aug 2002
Publisher Routledge
ISBN: 9780789017161
Dewey: 658.8
£121.50
RRP £135.00
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Image for Sport Consumer Behaviour

Sport Consumer Behaviour : Marketing Strategies

Hardback 19 Jul 2016
Publisher Routledge
ISBN: 9781138912489
Dewey: 796.0688

This title has been replaced View Replacement

Image for Brands

Brands : Meaning and Value in Media Culture

Hardback 8 Dec 2005
Publisher Routledge
ISBN: 9780415347150
Dewey: 658.827
£114.75
RRP £135.00
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