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Image for Book of ideas : a journal of creative direction and graphic design : 1

Book of ideas : a journal of creative direction and graphic design : 1

Paperback / softback 1 Mar 2016
Publisher Brand Nu Limited
ISBN: 9780993540004
Dewey: 741.6
£15.19
RRP £18.99 Save 20%
74 in Stock
Image for Ogilvy on advertising

Ogilvy on advertising

Paperback / softback 1 Mar 2007
ISBN: 9781853756153
Dewey: 659.1
£11.99
RRP £14.99 Save 20%
58 in Stock
Image for Positioning : the battle for your mind

Positioning : the battle for your mind

Paperback / softback 16 Jan 2001
ISBN: 9780071373586
Dewey: 659.1
£12.79
RRP £15.99 Save 20%
21 in Stock
Image for A technique for producing ideas

A technique for producing ideas

Paperback / softback 16 Mar 2003
ISBN: 9780071410946
Dewey: 153.2
£6.39
RRP £7.99 Save 20%
9 in Stock
Image for The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters

The Adweek copywriting handbook : the ultimate guide to writing powerful advertising and marketing copy from one of America's top copywriters

Paperback / softback 2 Jan 2007
ISBN: 9780470051245
Dewey: 659.132
£15.75
RRP £21.00 Save 25%
7 in Stock
Image for Advertising for dummies

Advertising for dummies

Paperback / softback 12 Jan 2007
Publisher For Dummies
ISBN: 9780470045831
Dewey: 659.1
£11.24
RRP £14.99 Save 25%
2 in Stock
Image for Positioning : the battle for your mind

Positioning : the battle for your mind

Hardback 16 Dec 2000
ISBN: 9780071359160
Dewey: 659.11
£17.59
RRP £21.99 Save 20%
6 in Stock
Image for Excellence in advertising : the IPA guide to best practice

Excellence in advertising : the IPA guide to best practice

Paperback / softback 24 Sep 1999
ISBN: 9780750644792
Dewey: 659.1
£61.19
RRP £71.99 Save 15%
2 in Stock
Image for Truth, lies and advertising : the art of account planning

Truth, lies and advertising : the art of account planning

series Adweek Magazine Series
Hardback 16 Mar 1998
ISBN: 9780471189626
Dewey: 659.111
£29.25
RRP £39.00 Save 25%
1 in Stock
Image for How to create an idea if you are not Ogilvy : the secret weapons of advertising

How to create an idea if you are not Ogilvy : the secret weapons of advertising

Paperback / softback 8 Dec 2021
ISBN: 9783838212333
Dewey: 659.1
£17.60
RRP £22.00 Save 20%
2 in Stock
Image for Humanizing B2B : the new truth in marketing that will transform your brand and your sales

Humanizing B2B : the new truth in marketing that will transform your brand and your sales

Paperback / softback 27 Apr 2021
ISBN: 9781788602518
Dewey: 658.8
£15.29
RRP £17.99 Save 15%
2 in Stock
Image for The online copywriter's handbook : everything you need to know to write electronic copy that sells

The online copywriter's handbook : everything you need to know to write electronic copy that sells

Paperback / softback 16 Mar 2003
ISBN: 9780658020995
Dewey: 659.102854678
£18.39
RRP £22.99 Save 20%
2 in Stock
Image for Effective advertising : understanding when, how, and why advertising works

Effective advertising : understanding when, how, and why advertising works

series Marketing for a New Century
Paperback / softback 21 Jan 2004
ISBN: 9780761922537
Dewey: 659.1
£87.55
RRP £103.00 Save 15%
2 in Stock
Image for Strategic advertising mechanisms : from copy strategy to iconic brands

Strategic advertising mechanisms : from copy strategy to iconic brands

Paperback / softback 10 Dec 2021
Publisher Intellect Books
ISBN: 9781789384307
Dewey: 659.1
£20.00
RRP £25.00 Save 20%
2 in Stock
Image for The Brains Behind Great Ad Campaigns : Creative Collaboration Between Copywriters and Art Directors

The Brains Behind Great Ad Campaigns : Creative Collaboration Between Copywriters and Art Directors

Paperback 16 Jul 2009
ISBN: 9780742555518
Dewey: 659.113
£38.00
2 in Stock
Image for The Tipping Point

The Tipping Point

Hardback 1 Mar 2000
ISBN: 9780316316965
Dewey: 302
£22.50
RRP £30.00 Save 25%
1 in Stock
Image for The language of advertising : written texts

The language of advertising : written texts

series Intertext
Paperback / softback 11 Apr 2002
Publisher Routledge
ISBN: 9780415278034
Dewey: 659.1014
£19.54
RRP £22.99 Save 15%
2 in Stock
Image for Advertising

Advertising

series Frameworks series
Paperback / softback 21 Feb 2000
ISBN: 9780273634355
Dewey: 659.1
£54.89
RRP £60.99 Save 10%
Image for Privatising culture : corporate art intervention since the 1980s

Privatising culture : corporate art intervention since the 1980s

Paperback / softback 17 Jul 2003
Publisher Verso Books
ISBN: 9781859844724
Dewey: 700.79
£22.09
RRP £25.99 Save 15%
Image for Disruption : overturning conventions and shaking up the marketplace

Disruption : overturning conventions and shaking up the marketplace

series Adweek Magazine Series
Hardback 20 Dec 1996
ISBN: 9780471165651
Dewey: 153.35
£33.75
RRP £45.00 Save 25%
Image for Digital advertising : past, present and future

Digital advertising : past, present and future

Paperback / softback 1 Jul 2010
Publisher Creative Social
ISBN: 9780956608307
Dewey: 659.144
£8.49
RRP £9.99 Save 15%
Image for Kodak and the lens of nostalgia

Kodak and the lens of nostalgia

series Cultural Frames, Framing Culture
Paperback / softback 31 May 2000
ISBN: 9780813919591
Dewey: 659.1977131
£19.76
RRP £21.95 Save 10%
Image for Advertising the American dream : making way for modernity, 1920-1940

Advertising the American dream : making way for modernity, 1920-1940

Paperback / softback 16 Sep 1985
ISBN: 9780520058859
Dewey: 659.1097
£28.00
RRP £35.00 Save 20%
Image for Billboard : art on the road

Billboard : art on the road

series The MIT Press
Paperback / softback 27 May 1999
Publisher MIT Press
ISBN: 9780262581776
Dewey: 751.70973
£3.74
RRP £4.99 Save 25%
Image for An advertiser's guide to better radio advertising : tune in to the power of the brand conversation medium

An advertiser's guide to better radio advertising : tune in to the power of the brand conversation medium

Hardback 22 Apr 2005
ISBN: 9780470012925
Dewey: 659.142
£34.84
RRP £40.99 Save 15%
Image for The king of Madison Avenue : David Ogilvy and the making of modern advertising

The king of Madison Avenue : David Ogilvy and the making of modern advertising

Paperback / softback 11 Jun 2010
Publisher Palgrave Macmillan
ISBN: 9780230100367
Dewey: 659.092
£11.99
RRP £14.99 Save 20%
Image for Adcult USA : the triumph of advertising in American culture

Adcult USA : the triumph of advertising in American culture

Paperback / softback 13 Feb 1997
ISBN: 9780231103251
Dewey: 306.4
£22.40
RRP £28.00 Save 20%
Image for Facebook advertising for dummies

Facebook advertising for dummies

Paperback / softback 12 Nov 2010
Publisher For Dummies
ISBN: 9780470637623
Dewey: 658.872
£16.49
RRP £21.99 Save 25%
Image for Under the radar : talking to today's cynical consumer

Under the radar : talking to today's cynical consumer

series Adweek Magazine Series
Hardback 11 Dec 1997
ISBN: 9780471174691
Dewey: 659.10973
£35.63
RRP £47.50 Save 25%
Image for The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation

The online advertising playbook : proven strategies and tested tactics from the Advertising Research Foundation

Hardback 18 May 2007
ISBN: 9780470051054
Dewey: 659.144
£21.74
RRP £28.99 Save 25%
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