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Image for Identity-Based Brand Management : Fundamentals-Strategy-Implementation-Controlling

Identity-Based Brand Management : Fundamentals-Strategy-Implementation-Controlling

Paperback 14 Mar 2023
Publisher Springer Gabler
ISBN: 9783658401900
£35.99
RRP £39.99 Save 10%
3 in Stock
Image for Technology-Oriented Customer Touchpoints in Context of Services in Retailing : A Differentiated Analysis on Social Presence and Privacy Calculus

Technology-Oriented Customer Touchpoints in Context of Services in Retailing : A Differentiated Analysis on Social Presence and Privacy Calculus

Paperback 11 Jan 2023
Publisher Springer Gabler
ISBN: 9783658405557
£35.99
RRP £39.99 Save 10%
1 in Stock
Image for Aktive Krisenkommunikation : Erste Hilfe fur Management und Krisenstab

Aktive Krisenkommunikation : Erste Hilfe fur Management und Krisenstab

series Essentials
Paperback / softback 31 Aug 2015
Publisher Springer Gabler
ISBN: 9783658109431
Dewey: 650
£8.99
RRP £9.99 Save 10%
Image for Digitales Pricing : Strategische Preisbildung mit dem 3-Level-Ansatz – vom digitalen Geschaftsmodell bis zur Optimierung des Pricing-Prozesses

Digitales Pricing : Strategische Preisbildung mit dem 3-Level-Ansatz – vom digitalen Geschaftsmodell bis zur Optimierung des Pricing-Prozesses

Paperback / softback 29 Oct 2022
Publisher Springer Gabler
ISBN: 9783658379407
£44.99
RRP £49.99 Save 10%
Image for Dialogmarketing Perspektiven 2012/2013 : Tagungsband 7. wissenschaftlicher interdisziplinarer Kongress fur Dialogmarketing

Dialogmarketing Perspektiven 2012/2013 : Tagungsband 7. wissenschaftlicher interdisziplinarer Kongress fur Dialogmarketing

Paperback / softback 30 Apr 2013
Publisher Springer Gabler
ISBN: 9783658020385
Dewey: 658.8
£40.49
RRP £44.99 Save 10%
Image for Corporate Social Responsibility und Konsumentenverhalten : Theoretische Ansatze und empirische Befunde

Corporate Social Responsibility und Konsumentenverhalten : Theoretische Ansatze und empirische Befunde

Paperback / softback 24 Apr 2013
Publisher Springer Gabler
ISBN: 9783658020460
Dewey: 650
£53.99
RRP £59.99 Save 10%
Image for Professionelles Lead Management : Schritt fur Schritt zu neuen Kunden: Eine agile Reise durch Marketing, Vertrieb und IT

Professionelles Lead Management : Schritt fur Schritt zu neuen Kunden: Eine agile Reise durch Marketing, Vertrieb und IT

Paperback / softback 17 Jan 2017
Publisher Springer Gabler
ISBN: 9783658152130
Dewey: 658.81
£35.99
RRP £39.99 Save 10%
Image for Events und Tourismus : Stand und Perspektiven der Eventforschung

Events und Tourismus : Stand und Perspektiven der Eventforschung

series Markenkommunikation Und Beziehungsmarketing
Paperback / softback 6 Sep 2016
Publisher Springer Gabler
ISBN: 9783658155148
Dewey: 338.4791
£53.99
RRP £59.99 Save 10%
Image for Kundenbindung durch Kundenintegration auf Industriegutermarkten

Kundenbindung durch Kundenintegration auf Industriegutermarkten

Paperback / softback 20 Sep 2016
Publisher Springer Gabler
ISBN: 9783658155285
Dewey: 658.1
£49.49
RRP £54.99 Save 10%
Image for Online shopping intentions : antecedents and moderators of shopping intention formation in new fields of e-commerce

Online shopping intentions : antecedents and moderators of shopping intention formation in new fields of e-commerce

series Handel und Internationales Marketing Retailing and International Marketing
Paperback / softback 14 May 2022
Publisher Springer Gabler
ISBN: 9783658376611
Dewey: 658.872
£71.99
RRP £89.99 Save 20%
Image for Der SEO Planer : Suchmaschinenoptimierung in Unternehmen richtig organisieren und umsetzen (mit Checklisten)

Der SEO Planer : Suchmaschinenoptimierung in Unternehmen richtig organisieren und umsetzen (mit Checklisten)

series Essentials
Paperback / softback 2 Jun 2022
Publisher Springer Gabler
ISBN: 9783658376857
£8.99
RRP £9.99 Save 10%
Image for Das Verkaufsnavi fur Medienberater : Der Fahrplan zu mehr Umsatz im Verkauf von Werbemitteln

Das Verkaufsnavi fur Medienberater : Der Fahrplan zu mehr Umsatz im Verkauf von Werbemitteln

Paperback / softback 16 Jul 2022
Publisher Springer Gabler
ISBN: 9783658377038
£25.19
RRP £27.99 Save 10%
Image for Einfuhrung in die Medienwirtschaftslehre

Einfuhrung in die Medienwirtschaftslehre

Paperback / softback 14 Feb 2023
Publisher Springer Gabler
ISBN: 9783658400880
£25.19
RRP £27.99 Save 10%
Image for Okologische Nachhaltigkeit im E-Commerce : Grundlagen, Ansatze und Handlungsempfehlungen

Okologische Nachhaltigkeit im E-Commerce : Grundlagen, Ansatze und Handlungsempfehlungen

Paperback / softback 7 Jan 2023
Publisher Springer Gabler
ISBN: 9783658402600
£25.19
RRP £27.99 Save 10%
Image for Marketingubungsbuch : Aufgaben und Losungen

Marketingubungsbuch : Aufgaben und Losungen

Paperback / softback 29 Apr 2022
Publisher Springer Gabler
ISBN: 9783662651278
£16.19
RRP £17.99 Save 10%
Image for Basiswissen Marketing : Quick Guide fur (Quer-) Einsteiger, Jobwechsler, Selbststandige, Auszubildende und Studierende

Basiswissen Marketing : Quick Guide fur (Quer-) Einsteiger, Jobwechsler, Selbststandige, Auszubildende und Studierende

Multiple-component retail product 3 Nov 2022
Publisher Springer Gabler
ISBN: 9783658383381
£22.49
RRP £24.99 Save 10%
Image for Quick Guide Sales Enablement : Wie Sie durch die Integration aller kundenbezogenen Aktivitaten die beste Sales Performance erzielen

Quick Guide Sales Enablement : Wie Sie durch die Integration aller kundenbezogenen Aktivitaten die beste Sales Performance erzielen

series Quick Guide
Paperback / softback 28 Aug 2022
Publisher Springer Gabler
ISBN: 9783658383848
£22.49
RRP £24.99 Save 10%
Image for Customer Experience Management in Business-to-Business-Markten : Eine branchenubergreifende Untersuchung zu Konzeption, Messung und Wirkungen

Customer Experience Management in Business-to-Business-Markten : Eine branchenubergreifende Untersuchung zu Konzeption, Messung und Wirkungen

series Schriftenreihe DES Instituts fur Marktorientierte Unternehmensfuhrung (Imu), Universitat Mannheim
Paperback / softback 3 Dec 2022
Publisher Springer Gabler
ISBN: 9783658397265
£49.49
RRP £54.99 Save 10%
Image for Essays on congruence theory in marketing : special focus on digital products and webstores

Essays on congruence theory in marketing : special focus on digital products and webstores

series Handel und Internationales Marketing Retailing and International Marketing
Paperback / softback 1 Oct 2022
Publisher Springer Gabler
ISBN: 9783658393632
Dewey: 381
£35.99
RRP £44.99 Save 20%
Image for Was Marken leisten konnten : Eine Kritik des Markenmachens – Anregungen aus der Praxis

Was Marken leisten konnten : Eine Kritik des Markenmachens – Anregungen aus der Praxis

Paperback / softback 16 Jul 2021
Publisher Springer Gabler
ISBN: 9783658324919
£49.49
RRP £54.99 Save 10%
Image for Vertriebskennzahlen : Kennzahlen und Kennzahlensysteme fur das Vertriebsmanagement

Vertriebskennzahlen : Kennzahlen und Kennzahlensysteme fur das Vertriebsmanagement

series Essentials
Paperback / softback 10 Feb 2021
Publisher Springer Gabler
ISBN: 9783658327842
£8.99
RRP £9.99 Save 10%
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Markenerweiterungsstrategien professioneller Sportvereine im eSport : Ruckwirkungseffekte von Markentransfer- und Co-Branding-Strategien auf das Markenimage

series Innovatives Markenmanagement
Paperback / softback 4 Mar 2021
Publisher Springer Gabler
ISBN: 9783658330996
£35.99
RRP £39.99 Save 10%
Image for Erfolgreich in der Personalvermittlung : Vom Personalbeschaffer zum kompetenten Berater in HR-Fragen

Erfolgreich in der Personalvermittlung : Vom Personalbeschaffer zum kompetenten Berater in HR-Fragen

Paperback / softback 13 Jun 2021
Publisher Springer Gabler
ISBN: 9783658336370
£25.19
RRP £27.99 Save 10%
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Zeitarbeit erfolgreich verkaufen : Praxistipps fur Arbeitgeberakquise, Recruiting und Bewerbermanagement

Paperback / softback 18 Aug 2021
Publisher Springer Gabler
ISBN: 9783658336394
£25.19
RRP £27.99 Save 10%
Image for Conference Proceedings Trends in Business Communication 2020

Conference Proceedings Trends in Business Communication 2020

Paperback / softback 27 Jul 2021
Publisher Springer Gabler
ISBN: 9783658336417
Dewey: 658.45
£98.99
RRP £109.99 Save 10%
Image for Digitales Management und Marketing : So nutzen Unternehmen die Marktchancen der Digitalisierung

Digitales Management und Marketing : So nutzen Unternehmen die Marktchancen der Digitalisierung

Paperback / softback 9 Nov 2021
Publisher Springer Gabler
ISBN: 9783658337308
£49.49
RRP £54.99 Save 10%
Image for Social Selling im B2B : Grundlagen, Tools, State of the Art

Social Selling im B2B : Grundlagen, Tools, State of the Art

series Essentials
Paperback / softback 30 Apr 2021
Publisher Springer Gabler
ISBN: 9783658337711
£8.99
RRP £9.99 Save 10%
Image for Identitatsbasierte Markenfuhrung : Grundlagen - Strategie - Umsetzung - Controlling

Identitatsbasierte Markenfuhrung : Grundlagen - Strategie - Umsetzung - Controlling

Multiple-component retail product 9 Sep 2021
Publisher Springer Gabler
ISBN: 9783658340681
£29.69
RRP £32.99 Save 10%
Image for E-Mail-Marketing kompakt : E-Mail-Adressen gewinnen, Kampagnen entwickeln und kontrollieren, die passende Software finden

E-Mail-Marketing kompakt : E-Mail-Adressen gewinnen, Kampagnen entwickeln und kontrollieren, die passende Software finden

Paperback / softback 16 Jun 2021
Publisher Springer Gabler
ISBN: 9783658342166
£16.19
RRP £17.99 Save 10%
Image for Social Media fur Fuhrungskrafte : Behalten Sie das Steuer in der Hand

Social Media fur Fuhrungskrafte : Behalten Sie das Steuer in der Hand

Paperback / softback 18 Aug 2021
Publisher Springer Gabler
ISBN: 9783658342463
£40.49
RRP £44.99 Save 10%
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